Increase sales with Digital Psychology, Persuasion and NeuroMarketing Course to Convert more customers
Increase sales with Digital Psychology, Persuasion and NeuroMarketing Course to convert more customers
Over 4 weekends (10 hrs total), you will learn to use psychology models and applied neuro marketing techniques into building high converting mobile apps, digital marketing campaigns and websites. It will be an interactive and experiential session where we will learn and share with each other. You'll learn over 30 behaviour science principles, psychological design patterns, and persuasion models. You will take real results from proven NeuroMarketing experiments and apply them in your projects.
Designed for the beginner as well as a seasoned professional.
Whether you are a digital marketer who wants to enhance their skills, a UX professional who wants to apply consumer psychology in their designs and the entrepreneur who is trying to squeeze more sales in the Pandemic.
This course will alter how you look at marketing. All conducted with practical nuggets and projects after each of the 8 classes, you can test it on your digital properties.
In the end, you will walk away with:
1. Why are we here?
2. Fundamentals of the Brain
Understand how brains work and how customers
may not be in control of their minds.
3. The Power of Attention
A lot happens in the first milliseconds when
the webpage hits the screen, we break down the two systems of the mind
Implementing attention on your digital properties like websites, mobile apps, landing pages, product pages, shopping carts, forms, etc
4. Digital Behavior Design and Emotion
People buy what makes them feel better and
engages their emotions. How do you design the customer experience to convert
5. The Elemental Design Toolkit
6. Psychological Backfiring
You may have done everything right to convert
your customers, but there are always traps in your brand, product, pricing,
promotion and digital engagement that make you lose the customer
7. Processes and Workflows
8. Persuasion systems, processes and
About Trainer - I am Neil Montes, I have worked over 15 years at the intersection of Data, Marketing and Technology. In those years, I have worked or consulted with some leading companies – SAS Institute, PayPal, Dell, Autodesk, Walmart, Citibank, eClerx services and a large group of high-growth startups among others.
will be taking you through the process, the art and the science of implementing
a strategy that is based on keeping buyer psychology at its core the same way
these companies have done.
KPI Consulting is one of the fastest growing (with 1000+ tech workshops) e-learning & consulting Firm which provides objective-based innovative & effective learning solutions for the entire spectrum of technical & domain skills